October 2019 – Current
We teamed up with Dinoflex right as they decided to launch a “direct-to-consumer” brand called Rubber King. Amazon wasn’t initially a strategy they considered but as we outlined their opportunity on Amazon, they decided it was worth promoting their brand on the platform. Revstep was there from the very beginning to consult on branding, images, content, and logistics.
Rubber King appreciated the importance of launching a product the right way. Revstep helped Rubber King create and execute a successful launch strategy that grew from 0 sales on Amazon to joining the $100k club (gross sales reaching over $100K in a month) after only 5 months post launch.
Revstep drove Rubber King’s explosive growth from the first day they got product in the Amazon warehouses, surpassing their expectations. After two months of sales, Rubber King asked Revstep for a one million dollar annual sales plan. Revstep instead delivered a $2 million plan that Rubber King is poised to exceed in their second year.