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Veteran marketers, advertisers, and tech people with the expertise from years of being in the trenches and the curiosity and adaptability necessary to try the new

Why Winning the Amazon’s Buy Box is Crucial to Your Success

Why Winning the Amazon’s Buy Box is Crucial to Your Success Why Winning the Amazon’s Buy Box is Crucial to Your Success   You may not know what the buy box is, but if you’re an Amazon prime member you have used it for at least 90% of your purchases. If you are a seller competing for the buy box, however, you might be keenly aware of how important it is to secure this position.   What is the Buy Box on Amazon?   The buy box is located at the top right corner of the Amazon product detail page.

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Expanding your Amazon Business to Europe with RevStep

Expanding your Amazon Business to Europe with RevStep Amazon is the #1 e-commerce site in UK, Germany, Italy, Spain and France.  These five countries alone account for 324 million consumers and over 30 million Prime subscribers.  With access to such a large group of online shoppers many companies, manufacturers and vendors have considered expending their Amazon profile to include a pan-European sales strategy.  Unfortunately, many companies quickly abandon their plans to jump the Atlantic when they begin looking into complications such as conversion rates, individual VAT tax registration, shipping, language barriers, warehousing, returns and political instability (Brexit).    VAT Taxes

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Amazon Reimbursements and Reversals

Amazon Reimbursements and Reversals I remember when I started my first amazon seller account and the excitement of that first reimbursement. I thought, “Hey, they

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